Asta Resort

Helena and Jasmine Ammitzboell are sisters who grew up in Sydney, Australia with paternal family on the other side of the globe, in Copenhagen, Denmark. 

Throughout design school in Sydney, Helena frequently traveled to Southeast Asia, where she developed an interest in knitwear, particularly in cotton yarn on flat machines. Meanwhile, Jasmine spent most breaks at her sewing machine, honing her craft in cutting and garment construction.

Back in Europe, enamoured by the transformative nature of travel and the nostalgia of journeys to visit family across continents, they began designing fashion pieces that embodied this state of mind.

After creating small capsules of summer dresses—with Helena photographing them on vacations in Italy and Greece—the sisters developed ASTA RESORT into a ready to wear offering, adamant to explore how resortwear as a category could be pushed to inspire a fully formed wardrobe that encapsulates youth and freedom.

Asta Resort embodies a destination-like experience, seamlessly blending artisanal craftsmanship with designs of versatile wearability and retro glamour. Your passport to ASTA is a curated experience, where every outfit tells a story, every accessory holds a memory, and every location serves as a canvas for your own way of dressing. Asta Resort personifies the nostalgia of travel, fashion, food, and art, interweaving them into the very fabric of the brand. A brand rooted in the values of expansive horizons, global exploration, and personal luxury.